How we can support your project
For a multi-town initiative, define the shared story first, then give each operator and destination room for its own services, information and identity.
Services for your project
GMP is based in Tortora, Calabria, and works remotely with projects focused on Riviera dei Cedri. When an in-person meeting or production is useful, we plan it around the project.
Related portfolio projects
Explore communication projects connected with hospitality, sport and local events across the Riviera dei Cedri and Alto Tirreno.
Frequently asked questions
How can a Riviera dei Cedri project share one identity while preserving each place’s character?
Develop a common direction and give each place content that shows its own character. An area-wide project can share visual language, themes and orientation information, while individual businesses describe their services, people and experiences. GMP can organise that hierarchy so audiences recognise the Riviera dei Cedri initiative and understand which offer to explore. The result is coordinated communication in which a hotel, a village and an event remain distinct rather than becoming interchangeable versions of the same story.
How can a Riviera dei Cedri tourism offer connect the sea, villages and experiences?
Present it as a journey of choices, explaining which experiences are available and the time needed to enjoy them. Photography and video provide a narrative thread, while well-organised pages explain stages, locations and contacts. Connections between the coast and the wider landscape belong in the offer through activities that are actually available. GMP can bring those materials together under a shared visual direction, moving visitors from a destination image to useful information about stays, activities and enquiries.
Does a Riviera dei Cedri network need a shared website or separate social profiles?
A shared website can act as the initiative’s reference point, while businesses’ own profiles retain their relationships with their audiences. The choice depends on the offer and who can maintain the content. Define which information belongs to the network and which to individual operators. GMP can plan website structure and journeys (service information in Italian) alongside social channels, keeping schedules, services and contacts from becoming inconsistent duplicates or getting buried in old posts.
How should enquiries from a Riviera dei Cedri collaboration reach the right partner?
Show the appropriate contact for each offer and explain when the network manages an enquiry. A page can present the shared experience, then direct people to partners’ availability and services through separate steps. GMP can organise copy, buttons and materials around that process while retaining the initiative’s identity. Before promotion, the actual journeys are tested together, so interest in an excursion reaches a relevant contact and every operator knows which questions they are responsible for answering.
Have a project in Riviera dei Cedri?
Tell us what you want to communicate and who you want to reach. We will define a useful scope together.
Contact GMP Marketing